Highfield Boats USA Announces Strategic Partnership With Electric Outboard Pioneer Pure Watercraft

CANTON, GA – May 28, 2020  – Highfield Boats, the world’s largest manufacturer of aluminum-hull rigid inflatable boats (RIBs), is pleased to announce its strategic partnership with Pure Watercraft, maker of the revolutionary Pure Outboard complete electric marine propulsion system. The two companies have collaborated on the design of the new, environmentally friendly Pure Watercraft by Highfield series of all-electric-powered RIBS.

Pure Watercraft by Highfield Classic Deluxe 380 with Pure Outboard electric propulsion

The inaugural models in the new rigid inflatable boat line are the 11’10” Pure Watercraft by Highfield Classic 360 and the 12’6” Pure Watercraft by Highfield Classic Deluxe 380. Built with Highfield’s durable aluminum hulls and high-quality tubes and components, these RIBS are offered as complete boat systems incorporating the Pure Outboard electric propulsion package. Each compact, highly efficient Pure Outboard produces the equivalent of 50 horsepower, combined with silent running, zero emissions and no maintenance. With a two-battery-pack system, both RIBS boast a top speed of 25 mph; range at top speed is 14 miles. Range at a cruising speed of 16 mph is 17 miles, and range at a trolling speed of 3 mph is an impressive 68 miles. Offered as complete boat-and-motor packages, they are available only directly from Pure Watercraft; pre-orders are now being taken with delivery planned for early 2021.

“We are excited to partner with such an innovative company and to collaborate on a series of boats designed to aid the environment at the same time they are providing owners with hours of boating fun,” said Highfield Boats General Manager Tom Watson. “Whether they are used as primary boats or as tenders, these silent, zero-emissions, virtually maintenance-free RIBs are sure to deliver a premium boating experience.”

Pure Watercraft by Highfield Classic 360 being used as a tender

Pure Watercraft by Highfield Classic 360

  • LOA: 11’10”
  • Dry Weight: 218 lbs.
  • Package Weight: 451 lbs.
  • Complete Package Price w/Single Battery: $24,000.

Pure Watercraft by Highfield Classic Deluxe 380

  • LOA: 12’6″
  • Dry Weight: 375 lbs.
  • Package Weight: 608 lbs.
  • Complete Package Price w/Single Battery: $29,000.

These packages will be exclusively distributed by Pure Watercraft. For more information about Pure Watercraft by Highfield Rigid Inflatable Boats or to place a pre-order, please visit www.purewatercraft.com/complete-electric-boats.

 About Pure Watercraft

Founded in Seattle in 2011, Pure Watercraft is building the technologies to enable a new era in boating that is more enjoyable, accessible, and environmentally friendly than ever before. Their flagship product, the Pure Outboard, is a high-performance electric outboard motor that is quiet, requires minimal maintenance, and produces zero emissions.



© 2020 by Highfield Bo